| Genre | Travel Poster |
| Artist | Mario Borgoni |
| Subject | Genoa And The Riviera travel poster |
| Circa | 1920s |
| Medium | Giclée on 325gsm archival matte |
Genoa and the Italian Riviera Vintage Travel Poster 20th CenturyMario Borgoni · c. 1920s
Archive Print Co. · archival reproduction
| Genre | Travel Poster |
| Artist | Mario Borgoni |
| Subject | Genoa And The Riviera travel poster |
| Circa | 1920s |
| Medium | Giclée on 325gsm archival matte |
We restore and reproduce forgotten masterworks of graphic design on museum-grade paper — so they can live on your walls instead of in an archive.
The Story Behind the Print
This striking travel poster captures Genoa's dramatic coastal beauty with the bold, optimistic design language that defined mid-20th century tourism promotion. Created during Italy's golden age of poster art, it beckoned to a new generation of travelers as post-war Europe rebuilt itself around leisure and mobility.
The clean geometric forms and sun-drenched palette reflect the modernist aesthetic that Italian designers pioneered in the 1950s and 60s. Genoa, with its historic harbor and gateway position to the glittering Italian Riviera, became a symbol of Mediterranean sophistication. This poster promised escape to palm-lined shores where ancient maritime traditions met the glamour of modern resort culture.
Printed on 325gsm museum-grade archival matte paper using fade-resistant giclée printing with archival inks for lasting color integrity. Colors may vary slightly between screens and the finished piece — the print will always be richer.
From a Collector
“I am so pleased with this print. The reproduction is true in colour, just as described. Couldn't be happier with the entire process.”
Jo, Los Angeles, CA — Verified Purchase
